Povilas Klusaitis | Founder and CEO of Fantazijos.lt
About: Povilas Klusaitis is the founder and CEO of Fantazijos.lt, a well-known Lithuanian adult retail brand and one of the more visible names in the local market. Over the past 16 years, he has helped develop the brand in a once-taboo category, building communication that is often recognized for its bold, humorous and culturally relevant approach.
NOËP
About: Why a distillery and specifically gin? Because Noëp likes gin. Although there are many excellent gins produced in Estonia, Noëp couldn’t find the perfect blend of flavors and mix that suited his taste – one that he could enjoy after a performance or with friends. This led to the decision to make his own gin. The idea of having his own distillery sounded so good that it would have been a shame not to pursue it. Noëp Distillery’s marketing strategy is proactive and forward-looking, involving Noëp’s followers and audience, as well as influencers associated with him.