Baltic Brand Forum
and Awards

Michael Corcoran | Ex Head of Social of Ryanair, Founder of Social Consultancy Slice

About: I guess you need to know how I got here. I have 13+ years of experience <insert big list of brand names here to show off and brag so you might think I’m a big thing>.

I'm not a Forbes 30 under 30; I have not been named 'Top Marketing Influencer' by some random agency looking to PR for new business. At Ryanair, I ran its social media. I let my work do the talking (most of the time), and I think I'm doing ok at it.

I now run Slice, a consultancy of sorts, trying to replicate the method, the madness, just a different type of madness.

João Caputi | Strategist for KitKat, Global Strategy Director at VML

About: João Caputi has been leading the strategy for global brands at VML London for over 10 years, where he moved after working for W/McCann and JWT in Brazil. He is passionate about developing strategies that stick: built at the intersections of human insights and tech innovation, creativity and business growth, global iconicity and local relevance. Well, who doesn’t love a Venn Diagram? He’s at the centre of ensuring KITKAT’s timeless positioning remains timely relevant. As a long-standing KITKAT brand builder he loves a break, as a father of 2 he rarely gets one.

Andrew Tindal | Chief Growth Officer at System1

About: Leading marketing and advertising effectiveness researcher, author and consultant exploring how creativity helps brands grow across modern media.